Name of Company
Service Learning Project Paper Plan
Address
City, State Zip
Phone
E-mail
Group Members and Project Roles:
Jane Doe-Project manager
John Smith-Marketing and Communications
Day Month Year Table of Contents
I. Executive Summary
1. Business Owners (group member and their roles) & Product/Service
2. Mission Statement/Values/Goals/Strategic Planning
3. Company Structure
4. Target Market(s)
5. Current Opportunity
6. Niche/Industry Category and Competition
7. Financial Summary
II. Market Analysis
1. Industry, Yesterday, Today and Tomorrow
2. Market/ Service Analysis
3. Demographics & Target Market
4. Entry or Service Barriers
III. Marketing Strategy
1. Product/Service
2. Sales Strategy (how will you get assistance from others?)
3. Promotion (how will people know about your product/service?)
4. Pricing Strategy (how will you complete marketing strategies with the resources you have?)
IV. Operations Plan
1. Location
2. Operation
3. Organization Structure (provide chart)
4. Employees
5. Space
6. Capacity:
7. Critical Suppliers if Applicable
8. Financial system
9. Computer systems
10. Equipment
11. Permits and Licenses
12. Contracts
V. Funding Source/Financials
1. Product and Service
2. Funding Source(s)
3. Possible Future Organizational Projects/Initiatives if known
VI. Post Delivery Analysis
4. Define any Issues/Problems
5. Impact on organization
6. Recommendations
7. Long term organizational forecast
References (APA format)
Appendix: Please include any relevant attachments or information relevant to Policy plan.
REMEMBER PAPER SHOULD BE IN:
12 point font
Times New Roman
double spaced
REMEMBER YOUR STUDENT RESOURCES HERE AT WSSU!!!
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