Indiana University Decision Maker Memorandum

Running Head: COMMUNICATION TECHNIQUES
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Communication Techniques
Name
Institution Affiliation
Course
Date
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COMMUNICATION TECHNIQUES
Communication techniques and alternatives
1. What is the student’s problem at her company?
The problem that the student was trying to address involved the significant
communication challenges in a Naval Aviation Company. In this company, the employees did
not fully explore the communication options. In the Naval Aviation Company, remote
communication limited the company from enjoying the benefits associated with face-to-face
communication.
Has she accurately identified her decision-maker? Is this decision maker appropriate? Has
she accurately identified her relationship with the decision-maker by identifying her
position?
The student has accurately identified the decision-maker. The decision-maker was
secondary research as it helped her understand the issues of barriers to effective communication
while engaging in everyday activities. This decision-maker was appropriate. According to the
research, teleworking limits employees and managers from developing effective relationships
that may promote collaboration. Also, the research helps one to understand that face to face
communication improves productivity and innovation by promoting employee engagement. The
student identifies the relationship with the decision-maker as that of a researcher-research. She
identifies herself as a researcher in secondary research.
Does the review follow the template provided in the assignment instructions?
Communication is an essential tool in any company?s operation (Krizanova et al., 2019).
Based on the template offered in the assignment instructions, there are specific features one
needs to follow to deliver the intended message. The student starts with summarizing and
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COMMUNICATION TECHNIQUES
identifying the problem. This initial step introduced one to the issue to be addressed. The review
further follows the template because, in the end, a solution to the current problem is well
identified.
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COMMUNICATION TECHNIQUES
References
Krizanova, A., Lazaroiu, G., Gajanova, L., Kliestikova, J., Nadanyiova, M., & Moravcikova, D.
(2019). The effectiveness of marketing communication and the importance of its
evaluation in an online environment. Sustainability, 11(24), 7016.
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Synthesis Literature Review
WRTG 394 6361 Advanced Business Writing (2222)
January 28, 2022
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Background Review and Synthesis of Literature
Creating a new charity contribution policy
Introduction
In the workplace setting, numerous programs are created to enhance performance.
Companies today are working towards improving their relationships with internal and external
stakeholders like employees and consumers. This approach has enabled the firms to create a
reliable framework for promoting long-term engagement, enhancing the chances of earning
better returns. One of the ways that organizations can improve their relationships with the
people, including workers and the community, is through corporate social responsibility
interventions. These interventions play a crucial role in defining the success achieved by the
underlying organizations. In this context, the primary focus is determining the benefits of
establishing a charity contribution policy at the organizational setting on the corporate
relationships with the stakeholders and community wellness. This idea has been explored
through literature to show its effectiveness in building community trust and giving back.
Corporate social responsibility through charity
One of the ways that organizations give back to the community is through engaging in
charity programs. These programs play a crucial role in defining the overall corporate
relationships with the underlying consumers. According to Nguyen & Pervan (2020), corporate
social responsibility is an essential concept that empowers organizations to maintain a positive
consumer relationship. Further, such interventions build consumer and market trust, necessary
for organizational success. It is essential to mention that achieving the intended goals comes
from creating a reliable framework for promoting awareness.
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According to Widyastuti, Said, Siswono & Firmansyah (2019), corporate social
responsibility actions like engaging in charity events create a foundation for building trust. This
goal is achieved through the positive image that such actions and interventions present to the
underlying populations. It is essential to mention that organizations with solid social
responsibility interventions and programs have a positive image within the target market, making
it easy to accomplish their desired goals. Similarly, the study above reinforces the idea that
corporate social responsibility is a crucial contribution that empowers organizations in promoting
operational efficiency while creating a foundation for accomplishing the intended goals
concerning profits generation and market relationships. It is worth mentioning that the success of
an organization in meeting its demands may depend on the ability to create a reliable framework
for promoting operational efficiency.
From another dimension, the study by Raza, Rather, Iqbal & Bhutta (2020) offers insight
into the role of corporate social responsibility interventions on the organizational relationships
with the populations. Organizations with superior corporate social responsibility interventions
and programs create a reliable framework for improved client engagement while ensuring
maximum customer relationships. These programs and interventions provide platforms for
improved performance and reputation within the external environments. However, such
programs may have one issue with creating a positive image in the target consumer markets.
Maintaining a positive relationship with the consumers remains one of the primary goals
defining organizational performance. For example, in the banking sector, social responsibility
programs attract consumer loyalty, which translates into positive performance.
However, while many studies have argued that corporate social responsibility is a vital
organizational pillar, McLennan & Banks (2019) explore the other aspects which may arise
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concerning community development. Social responsibility is a moral obligation that requires
firms to contribute to the community where they operate. However, many firms have used this
approach, claiming that it relates to community development. It follows that while social
responsibility initiatives like charity are beneficial, they should not be mistaken for community
development actions.
Benefits of establishing a charity contribution policy
Sarfraz, Qun, Abdullah & Alvi (2018) presented an analysis of the potential effects of
engaging in such a policy on organizational operations, success, and employee relationships. The
study identifies that organizations that engage in such policies create a reliable framework for
enhanced employee motivation, resulting in positive outcomes concerning success. Furthermore,
this study shows that when companies create charity donation policies, they engage the
employees into making a positive social change. Social Special change is an emotional concept
that attracts employees into making meaningful contributions towards a common cause.
According to this study, developing a charity donations policy is beneficial because it creates a
reliable framework for improved workplace and employees relationships. This relationship is
vital because it promotes the capacity to sustain positive values within the corporate setting while
encouraging social change.
Effects on long term business benefits of the policy
From another dimension, businesses seek long-term sustainability using various
interventions. For example, creating a charitable contribution policy will enhance the
organizational relationships with the primary stakeholders regardless of the environment. This
relationship is the foundation for successful long-term engagement. It follows that organizations
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that create such interventions are better placed to achieve better performance trends and
outcomes concerning their abilities to promote strategic community and stakeholders?
engagement. According to Ng, Yam & Aguinis (2019), organizational performance, influenced
by employee engagement and productivity trends, is an essential metric for assessing the
effectiveness of the underlying operations like charity events and social responsibility
interventions. These interventions empower the employees, creating a sense of belonging and
pride in being associated with their workplace. Such attitudes create a positive organizational
culture that enhances performance and sustainability in performance.
Similarly, Wang, Fu, Qiu, Moore & Wang (2017) agree that social responsibility
initiatives like charitable donations improve the overall corporate outcomes especially
concerning employee performance. When organizations create such an intervention, they
develop a positive relationship with the employees. Such a relationship is vital for enhancing the
overall relationships between the employees and the underlying stakeholders. Therefore,
organizations are likely to develop effective strategies to achieve long-term relationships with the
primary stakeholders through such interventions. Charitable donations policy has the potential of
developing an effective relationship within the corporate setting necessary for building long-term
relationships.
Conclusion
Organizations deal with various activities and stakeholders. The employees and the
community are two of the most vital stakeholders. These stakeholders form a foundation for the
successful operations of a given firm. When a firm invests heavily in the people, especially the
community, it creates a foundation for improved operations and success. Firms engage their
communities through social responsibility interventions like charitable donation programs. These
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Programs are vital since they empower organizations to deliver quality products and services
depending on the market demands. One issue that may influence the success of these
organizations is maintaining a positive community relationship. Social responsibility initiatives
play a crucial part in developing effective interventions for accomplishing the goals of people
relationships.
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References
McLennan, S., & Banks, G. (2019). Reversing the lens: Why corporate social responsibility is
not community development. Corporate Social Responsibility and Environmental
Management, 26(1), 117-126.
Ng, T. W., Yam, K. C., & Aguinis, H. (2019). Employee perceptions of corporate social
responsibility: Effects on pride, embeddedness, and turnover. Personnel
Psychology, 72(1), 107-137.
Nguyen, N., & Pervan, S. (2020). Retailer corporate social responsibility and consumer
citizenship behavior: The mediating roles of perceived consumer effectiveness and
consumer trust. Journal of Retailing and Consumer Services, 55, 102082.
Raza, A., Rather, R. A., Iqbal, M. K., & Bhutta, U. S. (2020). A PLS-SEM analysis is an
assessment of corporate social responsibility on customer company identification and
loyalty in the banking industry. Management Research Review.
Sarfraz, M., Qun, W., Abdullah, M. I., & Alvi, A. T. (2018). Employees? perception of corporate
social responsibility impact on employee outcomes: the mediating role of organizational
justice for small and medium enterprises (SMEs). Sustainability, 10(7), 2429.
Wang, W., Fu, Y., Qiu, H., Moore, J. H., & Wang, Z. (2017). Corporate social responsibility and
employee outcomes: A moderated mediation model of organizational identification and
moral identity. Frontiers in psychology, 8, 1906.
Widyastuti, S., Said, M., Siswono, S., & Firmansyah, D. A. (2019). Customer trust through green
corporate image, green marketing strategy, and social responsibility: A case study.

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