This assignment will provide information regarding marketable objectives found within the strategic plan for your chosen HCO (Mayo Clinic). Discuss the following:
· The key marketing objectives found in your chosen HCO’s strategic plan
· Why the objectives fit the role of the health care organization
· What key marketing objectives a marketing director should focus on when developing a marketing plan (Explain your reasoning.)
The assignment
· Must be three double-spaced pages in length (not including the title page and references page) and formatted according to APA style
· Must include a separate title page with the following:
· Title of paper
· Student’s name
· Course name and number
· Instructor’s name
· Date submitted
· Must use at least three scholarly sources
· Must document all sources in APA style.
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