Readings

Read the articles and in a well crafted essay, not to exceed 3 pages, address the following questions.
The submission slot will be in week 12.
QUESTIONS:

1. Why is Procter & Gamble looking for new business opportunities in Iran? What other opportunities are attractive?

2. What product sale did P&G’s Swiss determine to be profitable in Iran?

3. What strategy did P&G’s subsidiary use to do business for more than a decade in Iran?

4. How does P&G’s subsidiary plan to increase sales in Iran?
5. Will this strategy work in other areas such as India and Pakistan?
Attachments

India Packaging.docx Actions
Foreign Market Entry P&G-article.docx

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