Unit 6 – Many organizations have started using behavioral targeting

Unit 6
1. Many organizations have started using behavioral targeting in order to capture your website visitor movements. This data is used in order to personalize advertising when you are surfing the web. Some businesses have started collecting personal information outside of your web clicking to create a profile of you. Do you have any personal issues with these practices? At what point could this type of data collection turn into an ethical dilemma? How about a legal issue?
Response should be at least 150 words.
 
2. How can organizations create value by implementing an advanced information system solution paired with the appropriate business model? Your response should be at least 200 words in length.
3. What is social CRM? Why are some organizations hesitant to implement this advanced information system technology? Your response should be at least 75 words in length.
4. Recall the e-commerce Internet business model discussed in the unit readings. Identify three different businesses that use this model and their successful descriptions for solutions to information systems. Your response should be at least 75 words in length.
5. Assume that you are the project manager for an upcoming new information systems project designed to replace your organization’s old inventory management system. The server and database will also be upgraded. Name one risk of project derailment or failure that you might anticipate? How might you mitigate this risk?
Response should be at least 150 words.
6. New information technologies can have a powerful impact on a business and IT strategies. Please provide one example of a new infrastructure-based technology and describe its impact on IT strategy. Your response should be at least 75 words in length.
7. Identify the primary differences between Wi-Fi and WiMax. Your response should be at least 75 words in length.
8. Provide an example of a cloud-based software service and discuss the advantages of using this service. Your response should be at least 75 words in length.