Description
powerpoint slides.
you have $10 million dollars to do a marketing plan for your own airlines company.
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Budget: $5 Million
Main Focus:
Marketing
? Modernization
? Targeted Ads
? Promoting Schedule
I
Our marketing program will be given a budget of 5 million dollars with very specific goals in mind. They will seek to make sure that every part of the airline the
public sees is presented as state of the art and modernized. Too many airlines are held back by outdated software and programs for the public. The marketing
team will also work to recognize our biggest customer groups as well as niche communities. And finally the marking team will promote our schedule so we can
make travel for our customers more productive and accessible.
Our airline does not want to underestitmate the importance and impact the marketing department has on the company as a whole. Without effective marketing,
we will fail without a doubt.
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